Well, last night was a lot of fun. We watched an episode of CHUCK and trended #chuckmeout on Twitter for over an hour. I am very happy to see that we had so many more tweets and participants than over the last month. Prior to last night, we were averaging around 1,500 tweets. But last night, we had over 2,500 tweets during the episode viewin and, more importantly, even more tweets following the episode (I stopped counting after 3,000).
While there is still not enough evidence to prove whether or not the #chuckmemondays tag was banned (since we trended to 10th after 37 minutes and 2,000 tweets, which was more than we were doing for at least 4 of the 5 weeks where we failed to trend), logic dictates that more people tweeting the correct tag helps. What helped us trend for over an hour was all the people still tweeting following the episode. We even dropped off the trending list a couple of times, only to return again (actually trending 8th to 9th to 10th and back). An analytical mind would deduce that this means we trended because of 1) more people participating and 2) more tweets containing the hashtag during that time-frame.
Therefor, for us to continue to succeed, we need more people and to tweet our hashtags or terms for longer than just the length of the episode. We need to maybe start a few minutes early and end some time later. This will help us in the long run and promote the show.
Speaking of which, last night a handful of us went to the search list of #chuckmeout and looked for anyone asking what the term was related to, and we sent them tweets telling them about the show. This is how we can affect people around the world and get them to check out the show. Please help that effort during future CMM/CMO events.
Anyway, great job everyone. Let's keep it going.